June 7-21 (once weekly; Thursday mornings)
Class Size Limit: 45
Must register by June 5.
This seminar track is the fourth out of four tracks within the Multi-Generational Professional Seminar Series, brought to you by the UCCS College of Business, Office of Professional & Executive Development (OPED) and Better Business Bureau of Southern Colorado (BBB).
This three-part track covers strategies for marketing to Millennials, as well as building long-term relationships with them as customers. The focus is on developing trust, understanding loyalty, and meeting the unique needs of this critical market.